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	<title>RedMagmaMedia Blog</title>
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	<link>http://redmagmamedia.com/blog</link>
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	<lastBuildDate>Mon, 21 Jan 2013 14:53:16 +0000</lastBuildDate>
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		<title>RedMagmaMedia represents new directors</title>
		<link>http://redmagmamedia.com/blog/2013/01/redmagmamedia-represents-fabio-soares-trabulsiniemand-and-willyale/</link>
		<comments>http://redmagmamedia.com/blog/2013/01/redmagmamedia-represents-fabio-soares-trabulsiniemand-and-willyale/#comments</comments>
		<pubDate>Mon, 21 Jan 2013 14:52:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sin categoría]]></category>

		<guid isPermaLink="false">http://redmagmamedia.com/blog/?p=228</guid>
		<description><![CDATA[Fabio Soares For Fabio, directing is connecting people, technologies and ideas. His life project is to entertain, whether it is with music, moving pictures or any other forms of art. Media doesn’t matter: What really matter is the story. Storytelling has to be using any platforms. The formula: create great characters and plots and the emotion will pop up. In 2004, he was selected for the Saatchi &#038; Saatchi’s New Director’s Showcase in Cannes, and since then he has worked &#8230; <a href="http://redmagmamedia.com/blog/2013/01/redmagmamedia-represents-fabio-soares-trabulsiniemand-and-willyale/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://redmagmamedia.com/blog/2013/01/redmagmamedia-represents-fabio-soares-trabulsiniemand-and-willyale/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>RedMagmaMedia represents Paulo Vainer</title>
		<link>http://redmagmamedia.com/blog/2013/01/221/</link>
		<comments>http://redmagmamedia.com/blog/2013/01/221/#comments</comments>
		<pubDate>Sat, 19 Jan 2013 19:00:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sin categoría]]></category>

		<guid isPermaLink="false">http://redmagmamedia.com/blog/?p=221</guid>
		<description><![CDATA[RedMagmaMedia represents the director, photographer and multimedia artist Paulo Vainer in the US and Mexico. Paulo has worked in New York with Steve Bronstein and Andreas Heiniger and at Editora Abril (the main media group from Brazil). In 1990 opened his own studio and became one of the main fashion and advertising photographer in the country. In 1991, as a director of photography, Paulo has worked with some of the most important personalities of national cinema such as Ricardo Van Steen, Walter &#8230; <a href="http://redmagmamedia.com/blog/2013/01/221/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>RedMagmaMedia represents Rafa Cortes</title>
		<link>http://redmagmamedia.com/blog/2012/11/redmagmamedia-represents-rafa-cortes/</link>
		<comments>http://redmagmamedia.com/blog/2012/11/redmagmamedia-represents-rafa-cortes/#comments</comments>
		<pubDate>Tue, 06 Nov 2012 22:08:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sin categoría]]></category>

		<guid isPermaLink="false">http://redmagmamedia.com/blog/?p=204</guid>
		<description><![CDATA[RedMagmaMedia represents the director Rafa Cortes in the US. Rafa&#8217;s first feature film &#8220;Yo&#8221; (Me) has received numerous awards, among them the Revelation of the Year Award at the Cannes Film Festival, the FIPRESCI at the International Film Festival in Rotterdam and the Gran Prix at the Annecy Bienial. He has also shot commercials for brands as IKEA, McDonald&#8217;s, PlayStation and PhotoEspaña.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>RedMagmaMedia represents Cristina Molino in the US and Mexico</title>
		<link>http://redmagmamedia.com/blog/2012/10/redmagmamedia-represents-cristina-molino-in-the-us-and-mexico/</link>
		<comments>http://redmagmamedia.com/blog/2012/10/redmagmamedia-represents-cristina-molino-in-the-us-and-mexico/#comments</comments>
		<pubDate>Sun, 28 Oct 2012 14:28:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sin categoría]]></category>

		<guid isPermaLink="false">http://redmagmamedia.com/blog/?p=193</guid>
		<description><![CDATA[Born in Madrid (Spain) Cristina Molino studied Audiovisual Communication and Cinematography at Madrid´s Film School. After several projects as a Cinematographer, she begun directing. ¿Te vas? (Are you leaving?) was the first short film that she directed. Soon after she directed her second short film, Retorno (Return) and recently her third, Nada (Nothing). She has received several awards for her work as director as: Locarno Film Festival, Special Mention of the Youth Jury (Switzerland, 2009); Best Director Award, Cineculpable Film &#8230; <a href="http://redmagmamedia.com/blog/2012/10/redmagmamedia-represents-cristina-molino-in-the-us-and-mexico/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Mexico Taxi Project. A case study</title>
		<link>http://redmagmamedia.com/blog/2012/10/mexico-taxi-project-a-case-study/</link>
		<comments>http://redmagmamedia.com/blog/2012/10/mexico-taxi-project-a-case-study/#comments</comments>
		<pubDate>Sun, 28 Oct 2012 14:05:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sin categoría]]></category>
		<category><![CDATA[hidden camera]]></category>
		<category><![CDATA[reality]]></category>

		<guid isPermaLink="false">http://redmagmamedia.com/blog/?p=184</guid>
		<description><![CDATA[The challenge for reality based projects is telling large stories. Really unique and compelling stories that everyone can feel emotionally a part of. Stories that are immersed and then soaked in real life and that will hold the viewers as participants of them. These type of commercials rely on the uncompromising and inflexible quest for credibility and realism: The testimonials, the reactions, the attitudes and the feelings of the participants have to be and look real, sincere and candid. In &#8230; <a href="http://redmagmamedia.com/blog/2012/10/mexico-taxi-project-a-case-study/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Cathedral</title>
		<link>http://redmagmamedia.com/blog/2012/08/the-cathedral/</link>
		<comments>http://redmagmamedia.com/blog/2012/08/the-cathedral/#comments</comments>
		<pubDate>Thu, 16 Aug 2012 19:38:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sin categoría]]></category>

		<guid isPermaLink="false">http://redmagmamedia.com/blog/?p=154</guid>
		<description><![CDATA[Stories have been told for centuries using words, numbers, sound, images and stones. I include “stones” in the list because, for millenia, they have conveyed incredibly powerful stories. The Hadrian Wall, built in northern England by the Romans around AD 122, for instance, was able to tell a very compelling story. In this case the essence of the narrative was: “We, the Romans, are powerful and we are here to stay.” This narrative was completely unidirectional and didn&#8217;t mean to &#8230; <a href="http://redmagmamedia.com/blog/2012/08/the-cathedral/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Mexico Taxi Project</title>
		<link>http://redmagmamedia.com/blog/2012/08/the-mexico-taxi-project/</link>
		<comments>http://redmagmamedia.com/blog/2012/08/the-mexico-taxi-project/#comments</comments>
		<pubDate>Thu, 16 Aug 2012 17:49:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sin categoría]]></category>

		<guid isPermaLink="false">http://redmagmamedia.com/blog/?p=143</guid>
		<description><![CDATA[RedMagmaMedia has produced the “Mexico Taxi Project,” a series of commercials for the Mexico’s Tourism Board and inspired by the HBO reality series, Taxicab Confessions. In the commercials, unsuspecting real tourists, returning from their vacations in Mexico, give unscripted testimonials about their trips talking to limousine drivers who are driving them home from the airport. The drivers were, of course, actors, and the Towncars were equipped with hidden cameras that filmed the entire rides. Candidates for the commercials were identified &#8230; <a href="http://redmagmamedia.com/blog/2012/08/the-mexico-taxi-project/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://redmagmamedia.com/blog/2012/08/the-mexico-taxi-project/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Commute-Buster project for Camry was based on the uncompromising and inflexible quest for credibility and realism:</title>
		<link>http://redmagmamedia.com/blog/2012/01/the-commute-buster-project-for-camry-was-based-on-the-uncompromising-and-inflexible-quest-for-credibility-and-realism/</link>
		<comments>http://redmagmamedia.com/blog/2012/01/the-commute-buster-project-for-camry-was-based-on-the-uncompromising-and-inflexible-quest-for-credibility-and-realism/#comments</comments>
		<pubDate>Mon, 23 Jan 2012 20:21:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Red Magma Media]]></category>

		<guid isPermaLink="false">http://redmagmamedia.com/blog/?p=128</guid>
		<description><![CDATA[The testimonials, the reactions, the attitudes and the feelings of the participants had to be and look real, sincere and candid. We knew from the beginning that no reality based project can survive if there is the smallest hint of falseness any shot or line. This was the challenge for this project! Telling large stories. Stories that everyone could feel emotionally a part of. Stories that are immersed and then soaked in real life. real situations. Unique and compelling stories &#8230; <a href="http://redmagmamedia.com/blog/2012/01/the-commute-buster-project-for-camry-was-based-on-the-uncompromising-and-inflexible-quest-for-credibility-and-realism/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://redmagmamedia.com/blog/2012/01/the-commute-buster-project-for-camry-was-based-on-the-uncompromising-and-inflexible-quest-for-credibility-and-realism/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Shooting Corona</title>
		<link>http://redmagmamedia.com/blog/2011/07/shooting-this-commercial-for-corona-and-leo-burnett-was-very-enjoyable/</link>
		<comments>http://redmagmamedia.com/blog/2011/07/shooting-this-commercial-for-corona-and-leo-burnett-was-very-enjoyable/#comments</comments>
		<pubDate>Tue, 19 Jul 2011 16:57:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Red Magma Media]]></category>

		<guid isPermaLink="false">http://redmagmamedia.com/blog/?p=117</guid>
		<description><![CDATA[Shooting this commercial for Corona and Leo Burnett was very enjoyable. The location, a region called Cuatro Ciénegas (which in Spanish mean “four marshes”), in northern Mexico, is a wide desert area peppered with natural springs that create dozens of incredibly blue lakes. For the shoot we used a fantastic combination of toys and technologies. In fact we shot several sequences (especially water splashes) at speeds between 600 and 1,000 frames per second using a Phantom camera. We wanted to &#8230; <a href="http://redmagmamedia.com/blog/2011/07/shooting-this-commercial-for-corona-and-leo-burnett-was-very-enjoyable/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://redmagmamedia.com/blog/2011/07/shooting-this-commercial-for-corona-and-leo-burnett-was-very-enjoyable/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Pierre Morel with RedMagmaMedia</title>
		<link>http://redmagmamedia.com/blog/2011/06/pierre-morel-with-redmagmamedia/</link>
		<comments>http://redmagmamedia.com/blog/2011/06/pierre-morel-with-redmagmamedia/#comments</comments>
		<pubDate>Thu, 09 Jun 2011 15:22:30 +0000</pubDate>
		<dc:creator>yorch</dc:creator>
				<category><![CDATA[Red Magma Media]]></category>

		<guid isPermaLink="false">http://redmagmamedia.com/blog/?p=102</guid>
		<description><![CDATA[RedMagmaMedia represents in the US the French director Pierre Morel.Time magazine ranked his first feature film as a director, the 2006 action flick &#8220;District B13&#8243;, among the &#8220;10 Best movies&#8221; of the year, adding that Pierre Morel has &#8220;effectively reinvented the action genre&#8221;. 3 years later, in 2009, his film &#8220;Taken&#8221;, staring Liam Neeson, became the runaway hit of the year, making $300 million at the box office. He followed this in 2010 with the action thriller &#8220;From Paris with &#8230; <a href="http://redmagmamedia.com/blog/2011/06/pierre-morel-with-redmagmamedia/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://redmagmamedia.com/blog/2011/06/pierre-morel-with-redmagmamedia/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>4D Commercials</title>
		<link>http://redmagmamedia.com/blog/2011/05/4d-commercials/</link>
		<comments>http://redmagmamedia.com/blog/2011/05/4d-commercials/#comments</comments>
		<pubDate>Mon, 30 May 2011 20:25:48 +0000</pubDate>
		<dc:creator>yorch</dc:creator>
				<category><![CDATA[Sin categoría]]></category>

		<guid isPermaLink="false">http://redmagmamedia.com/blog/?p=58</guid>
		<description><![CDATA[At RedMagmaMedia, we have been investigating the new forms of storytelling for a long time. We have also tested many different methods and we have even developed proprietary technologies to recruit and engage large communities of participants around different types of content. We have reached the conclusion, that we have to be able to produce “4D Commercials” and we set in place a structure to achieve the goal. What does “4D Commercials” means in practical terms? We believe that TV &#8230; <a href="http://redmagmamedia.com/blog/2011/05/4d-commercials/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Shoot Forum</title>
		<link>http://redmagmamedia.com/blog/2011/05/shoot-forum/</link>
		<comments>http://redmagmamedia.com/blog/2011/05/shoot-forum/#comments</comments>
		<pubDate>Fri, 27 May 2011 18:23:50 +0000</pubDate>
		<dc:creator>yorch</dc:creator>
				<category><![CDATA[Red Magma Media]]></category>
		<category><![CDATA[Sin categoría]]></category>

		<guid isPermaLink="false">http://redmagmamedia.com/blog/?p=51</guid>
		<description><![CDATA[On May 10th I was part of a panel at the Shoot Forum in New York: The topic was: “Transmedia, Social Media, Digital Media, Integrated Media: New platforms and combination thereof&#8211;as well as different forms of content for them&#8211;continue to emerge and evolve. This panel offers multifaceted perspectives on that evolution and how it is affecting the production, ad agency and client communities. How are traditional media and new platforms meshing? What philosophies and approaches are surfacing to help connect &#8230; <a href="http://redmagmamedia.com/blog/2011/05/shoot-forum/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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